When deployed correctly, localised digital printing yields significant benefits across-the-board. For example, your marketing/sales department will have the capacity to react instantly to market changes with secondary promotional labels.
You will also be able to carry brand identity throughout secondary and logistical carton labelling - and add seasonal or event-related highlighting and messages.
The VP2020 will enable you to expand your test marketing flexibility to exciting new levels.
But that's not all. You will also be able to sell full-colour advertising space on logistic labels, enhancing strategic partnerships and retaining consistent branding on made-to-order items.