Primera Colour Label Printers

Bring professional colour label printing in-house with Primera label printers from Label Power. Designed for small to medium businesses that need flexibility, vibrant print quality and fast turnaround times, Primera printers make it easy to produce eye-catching product labels, barcode labels, packaging labels and short-run custom labels on demand.

Ideal for food and beverage, cosmetics, retail, manufacturing and specialty product businesses, Primera printers help reduce reliance on outsourced print runs and minimise excess pre-printed label stock. This gives your business greater control over branding, seasonal promotions, product changes and variable information while helping reduce waste and improve production efficiency.

When you buy a Primera colour label printer from Label Power, you get support from a team that understands label printers, inks, label materials and real business workflows. We can help match your printer with the right labels and consumables so you get reliable results from day one, with expert advice and fast Australia-wide delivery.